A shadowban is when Reddit hides your posts and comments from others without telling you. You can still see your own content, so it looks normal to you, but no one else does. It usually hits accounts that behave like spam. Genuine, well-paced participation is the way to avoid it.
How a shadowban works
With a normal ban, you get a notice. A shadowban is quieter: your account keeps working from your view, but your posts do not appear to anyone else. Reddit uses automated systems to catch behavior that looks like spam or manipulation, and a shadowban is one outcome.
Because there is no notice, people can keep posting for weeks without realizing nothing they share is visible. That is what makes it frustrating.
How to tell if you are shadowbanned
The common signs are posts and comments that get no views, votes, or replies at all, over and over. You can also check by viewing your profile while logged out, or in a private browser window. If your profile shows "page not found" or your recent posts are missing when you are not logged in, that points to a shadowban.
The most reliable check is the r/ShadowBan subreddit. Post anything there while logged in, and an automated bot replies with your account's status and which of your recent posts are publicly visible.
How to avoid it
Shadowbans mostly hit accounts that act like spammers, so the fix is to not look like one:
- Build a normal posting history before sharing anything promotional.
- Avoid dropping the same link or message repeatedly.
- Post at a natural pace, not in bursts.
- Follow each subreddit's rules and contribute real value.
New accounts that immediately start promoting are the most likely to get caught. Genuine, gradual participation reads as a real person and stays visible.
How Cited reduces the risk
Cited paces contributions naturally, follows community norms, and leads with useful content rather than promotion. Spreading presence across several channels also means a problem on any one account does not erase your overall visibility.
Where to go next
For the broader Reddit picture, read will I get banned on Reddit. For the channel strategy, see citation channels and platforms.