Does AEO Actually Work?
Can you really influence what ChatGPT and Perplexity say? Honest answers on the evidence, whether it's sustainable, and the scam question, with no hype.Why Your Brand Isn't Showing Up in ChatGPT
The common reasons ChatGPT and other AI tools don't mention your brand, and what actually fixes it. A practical, plain-English guide.
Isn't Ranking #1 on Google Enough to Get Cited?
A top Google ranking does not guarantee an AI citation. The data shows AI builds its own pool of sources, separate from the search results page.
If I Tell ChatGPT My Brand Is Great, Will It Learn?
Telling ChatGPT your brand is great does nothing lasting. Here's why, and what actually changes how AI describes and recommends your brand.
Can't AI Just Detect and Discount Manipulated Content?
AI engines are getting better at filtering low-quality and manipulative content. Why that's good news for genuine content and bad news for tricks.
Does AEO Actually Work?
Can you really influence what ChatGPT and Perplexity say? Straight answers on whether AEO works, the evidence, if it's sustainable, and the scam question.
Is AEO a Scam?
Is AEO a scam? Some providers earn the label. Here's how to tell real Answer Engine Optimization from snake oil, and the promises that should worry you.